Mazda has incorporated some controversial styling into their cars in recent years. The previous design styling, called Nagare, looked great on concept cars like the Furai, but didn’t translate well to production cars like the Mazda 3. I love the 2010 Mazdaspeed 3, but the “stoned guppy grin” of the front end just doesn’t do it for me. Ditto with the new Miata; a smiling, happy face grill does nothing to boost the car’s desirability among heterosexual males, regardless of how well it handles. Enter the Shinari concept, penned by new head designer Ikuo Maeda as part of “soul of motion” design, called Kodo
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Mazda Styling Evolves With The Shinari Concept
